Natalie Gates Natalie Gates

What copywriters want you to know about AI

The people want to know what copywriters think about AI. Instead of going on a solo existential spiral this time around, I decided to ask my fellow word nerds to chime in.

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Natalie Gates Natalie Gates

Make a name for your nuance

Some brands lean into a clearly defined “clique.” They can take a polarizing stance and own it as a core message. That's cool, but not everyone falls into a defined “side” like this.

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